Tuesday, August 28, 2012

The Great Tween Buying Machine: Capturing Your Share of the Multi-Billion-Dollar Tween Market

The Great Tween Buying Machine: Capturing Your Share of the Multi-Billion-Dollar Tween Market Review


The Great Tween Buying Machine: Capturing Your Share of the Multi-Billion-Dollar Tween Market

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Do tweens have economic power? At 20 million and growing, this group presents a serious opportunity for today’s marketers, influencing as much as 20 percent of the 0 billion in household spending by the 8.7 million families in which they live. As part of Generation Y, tweens are the last offspring of the large and powerful baby boom generation and, like their parents, are a market force to be reckoned with.

No longer children and not quite teenagers, tweens-kids aged 8 to12 years-are one of the fastest growing market segments for corporate America. With significant influence on household and family purchases, the four key motivating drivers for tweens are fun, freedom, power, and belonging. The Great Tween Buying Machine will demystify the newly discovered tween market using research findings and by discussing product development techniques and the latest marketing strategies in packaging, advertising, and promotions.

The Great Tween Buying Machine reveals key information on how to expand a company’s marketing base now, recognizing that an early investment in the tween market is an investment in a company’s future.You will not be disappointed with The Great Tween Buying Machine: Capturing Your Share of the Multi-Billion-Dollar Tween Market

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Sunday, August 12, 2012

Household Products.(Private Label Companies Making)(Directory): An article from: Household & Personal Products Industry

Household Products.(Private Label Companies Making)(Directory): An article from: Household & Personal Products Industry Review


Household Products.(Private Label Companies Making)(Directory): An article from: Household & Personal Products Industry

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This digital document is an article from Household & Personal Products Industry, published by Rodman Publishing on October 1, 2010. The length of the article is 17831 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available immediately after purchase. You can view it with any web browser.

Citation Details
Title: Household Products.(Private Label Companies Making)(Directory)
Author: Unavailable
Publication:Household & Personal Products Industry (Magazine/Journal)
Date: October 1, 2010
Publisher: Rodman Publishing
Volume: 47 Issue: 10 Page: 131(13)

Article Type: Directory

Distributed by Gale, a part of Cengage LearningYou will not be disappointed with Household Products.(Private Label Companies Making)(Directory): An article from: Household & Personal Products Industry

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Saturday, August 11, 2012

Milady's Guide to Owning and Operating a Nail Salon

Milady's Guide to Owning and Operating a Nail Salon Review


Milady's Guide to Owning and Operating a Nail Salon

"Buy Milady's Guide to Owning and Operating a Nail Salon" Overview

Master the essential "ins and outs" of owning and operating your salon with this well-organized, descriptive resource covering basics through special business tips. You'll find everything you need to know about launching and maintaining a successful, lucrative nail salon business!You will not be disappointed with Milady's Guide to Owning and Operating a Nail Salon

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Friday, August 10, 2012

Private Label Strategy: How to Meet the Store Brand Challenge

Private Label Strategy: How to Meet the Store Brand Challenge Review


Private Label Strategy: How to Meet the Store Brand Challenge

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As retailers have become more powerful and global, they have increasingly focused on their own brands at the expense of manufacturer brands. Rather than simply selling on price, retailers have transformed private labels into brands. Consequently, manufacturers such as Johnson & Johnson, Nestle, and Procter & Gamble now compete with their largest customers: major retail chains like Carrefour, CVS, Tesco, and Wal-Mart. The growth in private labels has huge implications for managers on both sides. Yet, brand manufacturers still cling to their outdated assumptions about private labels. In "Private Labels: Competing With and Against Store Brands", Nirmalya Kumar and Jan-Benedict E.M. Steenkamp describe the new strategies for private labels that retailers are using, and challenge brand manufacturers to develop an effective response. Most important, they lay out actionable strategies for competing against - or collaborating with - private label purveyors. Packed with detailed international case studies, valuable visuals, and hands-on tools, "Private Labels" enables managers to navigate profitably in this radically altered landscape.You will not be disappointed with Private Label Strategy: How to Meet the Store Brand Challenge

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Thursday, August 9, 2012

Do-it-yourself or farm it out?(Editor's Page): An article from: Household & Personal Products Industry

Do-it-yourself or farm it out?(Editor's Page): An article from: Household & Personal Products Industry Review


Do-it-yourself or farm it out?(Editor's Page): An article from: Household & Personal Products Industry

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This digital document is an article from Household & Personal Products Industry, published by Rodman Publishing on October 1, 2009. The length of the article is 400 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available immediately after purchase. You can view it with any web browser.

Citation Details
Title: Do-it-yourself or farm it out?(Editor's Page)
Author: Tom Branna
Publication:Household & Personal Products Industry (Magazine/Journal)
Date: October 1, 2009
Publisher: Rodman Publishing
Volume: 46 Issue: 10 Page: 8(1)

Distributed by Gale, a part of Cengage LearningYou will not be disappointed with Do-it-yourself or farm it out?(Editor's Page): An article from: Household & Personal Products Industry

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Wednesday, August 8, 2012

Iran Today: An Encyclopedia of Life in the Islamic Republic, 2 volume set

Iran Today: An Encyclopedia of Life in the Islamic Republic, 2 volume set Review


Iran Today: An Encyclopedia of Life in the Islamic Republic, 2 volume set

"Buy Iran Today: An Encyclopedia of Life in the Islamic Republic, 2 volume set" Overview

Iran dominates the media headlines once again and has taken center stage in the U.S. and European Union strategy toward the Middle East. A more nuanced understanding of Iranian society has assumed even greater significance and urgency. Iran Today: An Encyclopedia of Life in the Islamic Republic offers crucial insight for students and the general reader into an often misunderstood and complex country that is shrouded in mystery and misperception. Heir to a long history and a great culture and civilization, Iran embodies a rich, complex, and diverse mosaic that defines its national identity. Diversity is also the operative word that describes Iranian landscapes and geography, its multiple ethnic groups and their varied cultures and traditions, as well as the uneven and vastly different levels of economic and industrial development, conflicting political tendencies, and different and often contradictory social and cultural outlooks. Because of its tumultuous recent political history, Iran appears to encapsulate all of these internal differences and stark contrasts somewhat more distinctly than most of its neighbors. The 1978-1979 revolution transformed the society and culture in fundamental ways and redefined social life. It created new institutions of governance and Islamicized the culture, education and the legal system in an attempt to create a new society that would usher in the reign of piety and virtue. Yet, Islamization had to come to terms with pre-Islamic and illustrious Persian history and culture, as well as the realities of an interdependent, postmodern, globalized world in which, as a developing country, Iran resides in the periphery. Within this framework, the dynamics and complexity of social life in the Islamic Republic unfold. This encyclopedia is the source for up-to-date, authoritative information on a full range of critical topics of interest.

Coverage of the Islamic Republic here falls into the general categories of history, politics, economics, society and culture. The most significant aspects of the life in Iran since the revolution-the era of the Islamic Republic so far-are stressed. The wide range of entries shows the richness and complexity of Iranian society, its multiple and varied facets, its expressions and outward manifestations, and its nuanced responses to political repression, instability, war, pervasive crisis and the chronic tension between modernity and tradition. Some of the entries designed to highlight these important phenomena revolve around the country's ethnic mosaic, the social role and position of women, veiling, the educational system, sports, intellectuals, the arts and artistic expression, literature, poetry, cuisine, healthcare, and the family. Other entries range from regionalism and urban development to the petroleum industry, agriculture, the banking system, issues of wealth and poverty, class structure and economic mobility, and the private sector. In a number of significant areas economic, social and cultural phenomena intersect. These intersections are reflected in entries on broadcasting and communications technology, the Internet, public relations, electronic and print media, and family planning and healthcare. A chronology, selected bibliography, and photos complement the entries.

You will not be disappointed with Iran Today: An Encyclopedia of Life in the Islamic Republic, 2 volume set

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Tuesday, August 7, 2012

Calendar of events.(Conference news)(Calendar): An article from: Nutraceuticals World

Calendar of events.(Conference news)(Calendar): An article from: Nutraceuticals World Review


Calendar of events.(Conference news)(Calendar): An article from: Nutraceuticals World

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This digital document is an article from Nutraceuticals World, published by Rodman Publishing on September 1, 2008. The length of the article is 469 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available immediately after purchase. You can view it with any web browser.

Citation Details
Title: Calendar of events.(Conference news)(Calendar)
Author: Gale Reference Team
Publication:Nutraceuticals World (Magazine/Journal)
Date: September 1, 2008
Publisher: Rodman Publishing
Volume: 11 Issue: 8 Page: S54(1)

Article Type: Calendar, Conference news

Distributed by Gale, a part of Cengage LearningYou will not be disappointed with Calendar of events.(Conference news)(Calendar): An article from: Nutraceuticals World

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Monday, August 6, 2012

Investment Analysis and Portfolio Management (with Thomson ONE - Business School Edition and Stock-Trak Coupon)

Investment Analysis and Portfolio Management (with Thomson ONE - Business School Edition and Stock-Trak Coupon) Review


Investment Analysis and Portfolio Management (with Thomson ONE - Business School Edition and Stock-Trak Coupon)

"Buy Investment Analysis and Portfolio Management (with Thomson ONE - Business School Edition and Stock-Trak Coupon)" Overview

INVESTMENT ANALYSIS AND PORTFOLIO MANAGEMENT, Tenth Edition, teaches readers how to manage their money to derive the maximum benefit from what they earn. From asset allocation to selecting investments in a global market, this book gives readers a solid foundation in personal finance and presents the same tools used extensively by professionals, organizations, and schools across the country. Filled with real-world illustrations and hands-on applications, this book takes a rigorous, empirical approach to modern topics such as investment instruments, capital markets, behavioral finance, international investing, globalization, the impact of the 2008 financial market crisis, and changes in rating agencies and government agencies such as Fannie Mae and Freddie Mac. Practical and up-to-date, the book is an excellent resource for those with both a theoretical and practical need for investment expertise.You will not be disappointed with Investment Analysis and Portfolio Management (with Thomson ONE - Business School Edition and Stock-Trak Coupon)

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Sunday, August 5, 2012

Multi-Channel Retailing

Multi-Channel Retailing Review


Multi-Channel Retailing

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The advent of the Internet has added another dimension to the way that merchandise reaches consumers. Integrating this technology with traditional retailing methods has become the dominant retail model that students of retailing should all be aware of. Multi-Channel Retailing identifies and explains the underlying principles of e-retailing and its relationship with conventional retail methods. The strategic integration of brick-andmortar stores, electronic retailing, and direct marketing methods forms the core of this text. It begins with the roots of the multi-channel approach, analyzes key players, and explores the techniques that are used to develop effective online stores and synchronize cross-channel functions. The book will provide readers with a guide for implementing and operating a successful e-retailing business. Students will learn that a key element of developing multi-channel strategies is understanding consumer needs and implementing appropriate technologies.You will not be disappointed with Multi-Channel Retailing

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Saturday, August 4, 2012

Private label companies making personal care products.(Directory): An article from: Household & Personal Products Industry

Private label companies making personal care products.(Directory): An article from: Household & Personal Products Industry Review


Private label companies making personal care products.(Directory): An article from: Household & Personal Products Industry

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This digital document is an article from Household & Personal Products Industry, published by Rodman Publishing on October 1, 2007. The length of the article is 9419 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available immediately after purchase. You can view it with any web browser.

Citation Details
Title: Private label companies making personal care products.(Directory)
Author: Gale Reference Team
Publication:Household & Personal Products Industry (Magazine/Journal)
Date: October 1, 2007
Publisher: Rodman Publishing
Volume: 44 Issue: 10 Page: 142(8)

Article Type: Directory

Distributed by Gale, a part of Cengage LearningYou will not be disappointed with Private label companies making personal care products.(Directory): An article from: Household & Personal Products Industry

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Friday, August 3, 2012

Doing Business in Europe

Doing Business in Europe Review


Doing Business in Europe

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Covering all the key topics for students studying European Business at upper level undergraduate and graduate level, this textbook focuses on the relationship between business and the political institutions, policies and regulations of the European Union post-enlargement this book supports readers with pedagogical features that include:

With a website to accompany the book containing student resources and an instructors manual, the book also supports readers with features that include:

- Mini-cases with questions to test students understanding

- In-depth readings and testimonials from executives and managers

- Vignettes and cameos written by practitioners

- Extracts from Business and European publications

- Review questions and assignments to consolidate learning

- Weblinks to helpful resources

You will not be disappointed with Doing Business in Europe

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Thursday, August 2, 2012

Private labels: still shaking up wipes markets.: An article from: Household & Personal Products Industry

Private labels: still shaking up wipes markets.: An article from: Household & Personal Products Industry Review


Private labels: still shaking up wipes markets.: An article from: Household & Personal Products Industry

"Buy Private labels: still shaking up wipes markets.: An article from: Household & Personal Products Industry" Overview

This digital document is an article from Household & Personal Products Industry, published by Thomson Gale on September 1, 2005. The length of the article is 2128 words. The page length shown above is based on a typical 300-word page. The article is delivered in HTML format and is available in your Amazon.com Digital Locker immediately after purchase. You can view it with any web browser.

Citation Details
Title: Private labels: still shaking up wipes markets.
Author: Susan Stansbury
Publication:Household & Personal Products Industry (Magazine/Journal)
Date: September 1, 2005
Publisher: Thomson Gale
Volume: 42 Issue: 9 Page: S28(4)

Distributed by Thomson GaleYou will not be disappointed with Private labels: still shaking up wipes markets.: An article from: Household & Personal Products Industry

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Wednesday, August 1, 2012

Non-Timber Forest Products in the Global Context (Tropical Forestry)

Non-Timber Forest Products in the Global Context (Tropical Forestry) Review


Non-Timber Forest Products in the Global Context (Tropical Forestry)

"Buy Non-Timber Forest Products in the Global Context (Tropical Forestry)" Overview

This book provides a comprehensive, global synthesis of current knowledge on the potential and challenges associated with the multiple roles, use, management and marketing of non-timber forest products (NTFPs).  There has been considerable research and policy effort surrounding NTFPs over the last two and half decades. The book explores the evolution of sentiments regarding the potential of NTFPs in promoting options for sustainable multi-purpose forest management, income generation and poverty alleviation. Based on a critical analysis of the debates and discourses it employs a systematic approach to present a balanced and realistic perspective on the benefits and challenges associated with NTFP use and management within local livelihoods and landscapes, supported with case examples from both the southern and northern hemispheres. This book covers the social, economic and ecological dimensions of NTFPs and closes with an examination of future prospects and research directions.You will not be disappointed with Non-Timber Forest Products in the Global Context (Tropical Forestry)

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